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WooCommerce runs on WordPress, so you install tinyanalytics exactly as you would on any WordPress site: put the tracking snippet in your site’s <head> so it loads on every page — shop, cart, and checkout included. Then measure sales by tracking a purchase on the order-received page.

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Before you start

  • A tinyanalytics site. If you don’t have one yet, follow the Quickstart.
  • Your snippet from Settings → Tracking in your dashboard.

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Add the snippet to your header

The simplest method works on any WordPress site and survives theme updates:
1

Install a header code plugin

From Plugins → Add New, install and activate a headers-and-footers code plugin.
2

Paste the snippet into the header

In the plugin’s settings, paste your tinyanalytics snippet into the header (<head>) section and save.
For the theme-based alternative (a child theme’s header.php), see the WordPress guide — every WordPress install method applies to WooCommerce.

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Track purchases

Because your WooCommerce checkout runs on your own site, the tracker is present on the order-received (thank-you) page. Fire a custom event there to record each completed order, and include the order total as revenue:
Fill the amount in from the order shown on the thank-you page. You can then build a purchase goal or a checkout funnel from that event.

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Verify

Open your store in a browser, then check Realtime in your dashboard for your visit. Place a test order and confirm the purchase event appears in your Events report. See Verify your setup for the full check.
Your install is working when your own visit appears in Realtime and a test order’s purchase event appears in your Events report.

Install on WordPress

Every WordPress install method applies here.

Track custom events

Record purchases and other actions.

Goals

Turn a purchase into a conversion metric.

Verify your setup

Confirm tracking works.

Related topics

BigCommerce Analytics IntegrationShopify Analytics IntegrationAngular Analytics Integration