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TinyAnalytics Blog

Privacy mechanisms, product analytics, engineering stories, and practical ways to understand your site.

Analytics· 19 min read

How to Track AI Traffic from ChatGPT, Perplexity, and Claude

Track AI traffic from ChatGPT, Perplexity, and Claude. What our own data shows about AI crawlers versus AI referrals, plus how to set it up in GA4.

Portrait of Emre Elbeyoglu

Emre Elbeyoglu

Growth marketer and entrepreneur, co-founder of Popupsmart and LiveChatAI

Diagram showing grey inbound arrows from AI crawlers reading a web page on one side, and separate green outbound arrows representing referred visitors on the other

Latest TinyAnalytics articles

Analytics· 25 min read

2025 Predictions for Analytics & Privacy: Experts Weigh In Website Analytics Tools

Seven analytics and privacy experts share their 2025 predictions for cookieless measurement, regulation, AI, and first-party data.

Portrait of Ben Kaiser

Ben Kaiser

Principal Software Engineer at Microsoft and co-founder of TinyAnalytics

Illustration of cookieless web analytics: a site measuring visits without storing an identifier on the visitor's device
Privacy· 26 min read

Cookieless Tracking Explained: How It Works in 2026

How cookieless tracking works in 2026: what replaced the cookie, why Chrome kept third-party cookies, when consent is still required, and what it misses.

Portrait of Ben Kaiser

Ben Kaiser

Principal Software Engineer at Microsoft and co-founder of TinyAnalytics

Privacy· 24 min read

A Visual Guide to Privacy Laws: GDPR, CCPA, PECR & More

A practical visual guide to GDPR, CCPA, PECR, LGPD, and other privacy laws that shape website analytics and digital tracking.

Portrait of Ben Kaiser

Ben Kaiser

Principal Software Engineer at Microsoft and co-founder of TinyAnalytics

Sustainability· 20 min read

Reducing Carbon Footprint with Lightweight Analytics: How Much Weight Does Your Website Carry?

Learn how lightweight analytics can reduce page weight, improve website performance, and lower the energy used to measure digital traffic.

Portrait of Ben Kaiser

Ben Kaiser

Principal Software Engineer at Microsoft and co-founder of TinyAnalytics

Analytics· 14 min read

GA4 Data Delay: Causes & Solutions 2024

Understand common causes of GA4 reporting delays, how long processing can take, and practical ways to diagnose missing analytics data.

Portrait of Ben Kaiser

Ben Kaiser

Principal Software Engineer at Microsoft and co-founder of TinyAnalytics

Privacy· 13 min read

How Cookieless Tracking Work: Tracking Tools & Methods

Learn how cookieless tracking measures visits, the tools and methods it uses, and the privacy and accuracy trade-offs teams should understand.

Portrait of Ben Kaiser

Ben Kaiser

Principal Software Engineer at Microsoft and co-founder of TinyAnalytics

Illustration of a single visitor being followed across several different websites by a shared third-party tracker
Privacy· 31 min read

What Is Cross-Site Tracking? How It Works and How to Stop It

What cross-site tracking is, how cookies and fingerprinting enable it, why it survived Google's 2025 reversal, and how to stop it in every browser.

Portrait of Ben Kaiser

Ben Kaiser

Principal Software Engineer at Microsoft and co-founder of TinyAnalytics

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